Smart Bundling: How to Increase AOV Without Killing UX
What if you could increase your Shopify store’s average order value (AOV) without adding a single extra visitor? Sounds ideal, right? According to Shopify, merchants who use product bundles see up to a 20% boost in AOV. But there’s a catch: if not done right, bundling can clutter your store, confuse users, and tank your
