Inside the Making of a Custom Shopify App

If you’re a Shopify store owner, you’ve likely encountered situations where the platform doesn’t quite meet all of your unique business needs. While Shopify offers a wide array of apps to extend functionality, sometimes a custom solution is the best way forward. In such cases, developing a custom Shopify app can be the answer. But

How AI is Enhancing Product Search in E-Commerce

AI is changing the digital landscape, e-commerce businesses are fiercely competing to capture customer attention. One of the key battlegrounds? Product search. Why Traditional Product Search Falls Short Traditional search algorithms, relying solely on keywords, often struggle to meet customer expectations. Simple keyword matching can result in irrelevant products or missed opportunities, especially when users