Optimizing Shopify Checkout for Higher Conversions
Project Overview A high-growth e-commerce brand needed a more scalable, flexible, and high-performing storefront. Their monolithic Shopify Plus setup struggled with slow load times, limited customization, and inefficient content management. The goal was to implement a headless architecture to improve speed, enhance UX, and enable seamless third-party integrations. Challenge Checkout abandonment is one of the